Jos. A. Bank buying Eddie Bauer in $825M dealap file photo
Shoppers are reflected in the window as they walk past an Eddie Bauer store in Seattle.
After months of flirting with the idea of combining with a rival, Jos. A. Bank has decided it is better suited for another menís clothing brand.
Or has it?
The chain thatís known for its menís suits and two-for-one deals said Friday that it struck a deal to buy the parent company of Eddie Bauer, which sells rugged outerwear. The deal was reached with Everest Topco LLC to buy Everest Holdings LLC in a cash-and-stock deal valued at $825 million.
But the acquisition, which comes as Jos. A. Bank is being pursued by Menís Wearhouse Inc., isnít written in stone: Jos. A. Bank said Friday that it may end the Eddie Bauer deal if it receives an acquisition offer for its company that it feels is superior. It would have to pay a termination fee if it accepted another offer.
ďWe are looking for a chance to be more important for a specific customer demographic,Ē Jos. A. Banksí CEO and president Neal Black told The Associated Press.
The deal comes in the middle of an extended courtship between Jos. A. Bank and Menís Wearhouse Inc. It began in October when Jos. A. Bank offered to buy its larger rival for $2.3 billion.
Menís Wearhouse scoffed at that offer, and turned the tables, offering to buy its rival for $1.54 billion. But after Jos. A Bank turned down that offer, Menís Wearhouse boosted its offer last month to $1.6 billion.
Menís Wearhouse said on Friday that it will consult with its legal and financial advisers to evaluate its options with regards to Jos. A. Bank. Its shares fell more than 5 percent in afternoon trading Friday on the news as investors apparently worried that a deal between it and Jos. A. Bank is less likely.
And some analysts on Friday question why Jos. A. Banks would choose to buy Eddie Bauer, which some believe is past its prime, over Menís Wearhouse.
Eddie Bauer and Jos. A. Bank both cater to similar customers ó the 35-to-55-year old customer that has an annual income of $100,000 to about $125,000 and is budget conscious ó but the companies sell different merchandise.
By comparison, Menís Wearhouse and Jos. A. Banks cater to different customers, but they offer similar types of clothing: suits and sport coats.
Stifel Nicholausís Richard Jaffe said the fit of a Jos. A. Banks-Eddie Bauer combination ďis much easier, but the benefits are less clear cut.Ē
Jos. A. Bank said it has been identifying possible acquisition candidates over the past two years and that Eddie Bauer was one of the first buyout targets it considered.
While the two brands plan to run independent of each other after the transaction is complete, Jos. A. Bank CEO Neal Black told The Associated Press that both brands should learn from each otherís strengths.
He plans to expand Jos. A. Bank, which has 629 stores in 44 states and the District of Columbia, into markets outside the U.S. Heís also hoping to expand Eddie Bauer, which sells menís and womenís clothing and accessories in 270 stores in the U.S., Canada and Japan, by opening about 50 stores a year.
The combined company is expected to have more than $2.1 billion in revenue in 2014 and adjusted earnings of $3.20 to $3.40 per share. Jos. A. Bank anticipates 2015 revenue of more than $2.2 billion for the combined company, with adjusted earnings in a range of $4.65 to $4.90 per share, including the impact of $25 million of savings.
Jos. A. Bank said that it will start an issuer tender offer to acquire up to 4.6 million of its common shares, or 16.4 percent of its outstanding stock, at $65 per share, or up to $300 million.MORE IN World/National Business
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